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For those of you who would like to venture into a more specialized area of business, perhaps you would consider the area of Marketing. Unless you are thinking of taking up a degree in business and majoring or specializing in Marketing, the professional route would be to obtain a qualification and membership with CIM or the Chartered Institute of Marketing, where you will become part of the global staff force of marketers.
This is the world’s largest marketing body which first started out in 1911. It is now a huge organization with members from more than 130 countries around the world. The whole concept of the CIM qualification is designed to give you the best possible education which is industry based and relevant to help you cope with what to expect when you graduate later. On top of that, the CIM certificate is an equivalent to the degree level once you finishes all the levels and with a few years working experience you could proceed to a further postgraduate qualification.
To begin with, you must first understand the mission of CIM which is to be the main organization that governs and looks after the standards, practice and associated knowledge of marketing around the world. Among its efforts are to develop the marketing industry in terms of the standards and skills of the experts as well as the generator of human capital and expertise. One of the ways to accomplish this is by providing a certified qualification for people to become certified marketers.
Based in the United Kingdom, the CIM is globally recognized and if you passes this exam, you are considered as a “Certified Marketer” which is an equivalent to a degree in marketing. In fact, some employers are more in favour of CIM graduates as compared to degree holders because they perceive the CIM as an industry-driven qualification when it comes to marketing. Hence, to a large extend sitting for the CIM do possess its own advantages. Apart from that, you will find that CIM courses are usually taken by people and professionals who have worked for some time, probably due to the fact that a lot of courses are conducted on a part time basis which allow you to find a job and take the course in the evenings.
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